Direct-to-garment printing (DTG) is a process of printing on textiles using specialized aqueous ink jet technology.DTG printers typically have a platen designed to hold the garment in a fixed position, and the printer inks are jetted or sprayed onto the textile by the print head.
DTG is a more sustainable fashion business model than screen printing. Mainly because printing one-offs allows businesses to avoid overproduction and textile waste. With 92 million tons of textile going to waste in the fashion industry each year, a business model like this is a game-changer.
Plus, a lot of DTG printer manufacturers create advanced tech that’s made with sustainability in mind. For example, Eon Company partners with Brother whose printers produce almost zero wastewater and use less energy, lowering the carbon footprint.
What’s more, Brother printers use water-based vegan inks that they formulate, test, and produce in their own ink factories, maintaining the highest quality levels. The inks are non-hazardous, toxin-free, biodegradable, and contain no animal by-products.